Leaders Bringing The Values Advantage to Life

The 2026 LeadershipLegacy Experience Executive Lineup

Posted by Wes Dove | Dove Development & Consulting

The 2026 LeadershipLegacy Experience (Friday, June 12, 2026, 8:30 AM – 4:00 PM at the Atlantic Union Bank Center on JMU's campus) is designed to equip leaders with a clear, actionable framework for living core values every day. My opening keynote with Cindy—"The Framework for Applying The Values Advantage"—lays the foundation, drawing from my third Amazon #1 bestseller to show how values drive profitability, productivity, retention, and team excellence.

Every subsequent session builds on this foundation: our executive panels, trade show interviews, Lane Jones's midday keynote on branding/values alignment, and Mark Cole's wrap-up keynote + VIP breakout. Together, they deliver a full-day progression from identifying values to embodying them in real-world leadership.

A major draw: our executive contributors from The Values Advantage, plus special guests. These leaders represent diverse industries and bring proven authority through their contributions (or foreword) to the book. Here's the lineup:

Executive Panel 1: Identifying Your Core Values

This panel explores the process of discovering and defining the values that guide organizations—building directly on the opening keynote's framework for clarity and purpose.

• Dr. Rob Walker, Director of Workforce Services Operations, Virginia Employment Commission (Workforce Development / Government) Dr. Rob (DMin, MDiv, MA MFT) is an ordained elder, certified life coach, Army veteran, and strategic leader overseeing statewide workforce services at Virginia Works. He ensures responsive, integrated delivery for jobseekers and employers—drawing on faith, coaching, and operational expertise to identify values that empower people and organizations.
• Gil Colman, PE, President/Founder, Colman Engineering (Engineering) Licensed Professional Engineer with over 25 years in civil, water resources, and environmental engineering, Gil founded Colman Engineering in 2010. He guides teams in delivering high-quality, future-focused solutions—earning a reputation for integrity and "doing things right" in technical and community projects.
• Sabrina Dorman-Andrew, Co-Founder/Executive Director, New Creation VA (Non-Profit / Anti-Human Trafficking) A Shenandoah Valley native, Sabrina co-founded New Creation VA in 2012 to creatively counteract human trafficking with local heart and global approach. Her mission-driven work in education, advocacy, and restoration highlights values like justice and empowerment in resource-constrained non-profit leadership.

Executive Panel 2: Embodying Your Core Values

This panel dives into living values daily—enforcing them through decisions, modeling them in teams, and aligning them with operations—extending the opening keynote's practical application.

• Crystal Farmer, Chief Operating Officer, Augusta Health (Healthcare) With over 30 years in healthcare and 12 years in executive leadership, Crystal oversees operations across Augusta Health. Passionate about mentoring and succession planning, she empowers future leaders—delivering excellence in patient care and efficiency in a high-stakes industry.
• Jorge Velasco, President/CEO, BR Printers (Printing & Manufacturing) A high-energy leader with 30+ years in sales, marketing, operations, and international management, Jorge steers BR Printers through innovation and process excellence—embodying entrepreneurial values to drive team alignment and client service.
• Larry Cain, District Manager, Insperity (HR Outsourcing & Business Consulting) With 30+ years of expertise, Larry leads teams serving businesses across sectors as a Certified Business Performance Advisor. He bridges challenges with actionable insights—empowering leaders to optimize performance and align values with sustainable growth.
• Phillip Read, Chief of Police, Bridgewater, VA (Public Safety / Law Enforcement) Chief Read has a proven track record of leading teams in law enforcement and the U.S. Army. Known for building strong relationships with teams, businesses, and citizens, he demonstrates courage, integrity, and community-focused leadership in high-risk environments.

Trade Show Interviews: Values in Action – Serving Clients & Community

During the lunch trade show, these leaders share how they've built values into client service and community impact—reinforcing the morning framework.

• Jordan Rohrer, President/Owner, The Power Connection (Power Generation & Service) Since taking ownership in 2015, Jordan has intentionally built a purpose-driven culture—helping team members succeed while serving clients, driving 8x growth over the past decade.
• Josh Stephens, General Manager, Rockingham Petroleum Cooperative (Petroleum / Agriculture Cooperative) Josh has a strong record of turning companies around financially and culturally—demonstrating leadership skills critical for resilience and values alignment.
• Josh Hale, Market President (Harrisonburg/Rockingham), Pioneer Bank (Banking / Financial Services) With 25 years of local banking experience in lending, management, and retail, Josh is deeply community-rooted—serving on non-profit boards and building trust through values-driven relationships.

Main-Stage Interview: The Inspiration Behind The Values Advantage

Immediately after lunch, Cindy hosts an exclusive main-stage conversation with Craig Johnson, Vice President/Owner, Waynesboro Landscape & Garden Center (Landscaping & Retail). With 35+ years in financial services (including as CEO/Chairman of FCCI), Craig transitioned to family business ownership in 2021. His foreword for The Values Advantage details how strong values doubled revenue, tripled profits, and retained 98% of teammates—offering cross-industry wisdom on purpose-driven leadership.

This exceptional lineup—spanning healthcare, engineering, non-profits, printing, law enforcement, HR, landscaping, power, petroleum, banking, and workforce services—proves values are universal drivers of success. Their stories and insights build seamlessly on our opening keynote, equipping you to apply the framework in your organization.

Join us June 12 for a transformative day of tools, networking, and inspiration. Tickets and group discounts are available at dove-development.net/2026-leadership-legacy-experience.

Let's make values your advantage!